It was a novel experience to be working for a client who was in the unique domain of sellingtoddler toys online! (We’ve withheld the name due to an NDA signed with the client)
The client was highly inclined on getting the portal listed on the top search engines. To his utter dismay, tactics like redirecting pages etc. had failed. Moreover, it also meant that the site could’ve been banned by search engines leaving it highly vulnerable.
The first action that the Wizi Marketing took was to scan the website for any unwanted SEO techniques. Then, after an approval from the client, we ensured that the site was cleaned up, and we started afresh with the SEO work. This time, we deployed only those SEO techniques that have Google’s approval, and will continue to help keep up the rankings even in the long run.